by MarketersGround Expert | Mar 27, 2022 | Advertising, Remarketing
Before setting up your campaigns, it is important to know beforehand your Google Ads conversion actions so that you can successfully track performance. Defining your goal or objective is the first step that you should undertake so that Google can optimize at the best...
by MarketersGround Expert | Feb 16, 2022 | Advertising, Analytics, Remarketing, Websites
What is UTM Source tracking and why is it extremely important for your marketing activities? Well, tracking the source of your traffic, leads or sales, is vital and essential should you wish to elevate your marketing and remarketing to the next level. Without tracking...
by MarketersGround Expert | Feb 11, 2022 | Analytics, Remarketing
What is a Pixel in Digital Marketing and why marketers use it? Well, there is not only one Pixel to consider, there are plenty of them. A Pixel is a piece of code that is embedded to one’s website and is used for remarketing purposes. What is remarketing? In...
