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UTM Source tracking

UTM Source tracking

by MarketersGround Expert | Feb 16, 2022 | Advertising, Analytics, Remarketing, Websites

What is UTM Source tracking and why is it extremely important for your marketing activities? Well, tracking the source of your traffic, leads or sales, is vital and essential should you wish to elevate your marketing and remarketing to the next level. Without tracking...
What is a Pixel in Digital Marketing

What is a Pixel in Digital Marketing

by MarketersGround Expert | Feb 11, 2022 | Analytics, Remarketing

What is a Pixel in Digital Marketing and why marketers use it? Well, there is not only one Pixel to consider, there are plenty of them. A Pixel is a piece of code that is embedded to one’s website and is used for remarketing purposes. What is remarketing? In...

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